5 Social Media Tips That Will Change Your Life In 2017

There are more than 2.5 billion of active users of social media in the world and the number is increasing at a rate of 9% per year. The advertising expenditures have increased even more rapidly. According to Advertising Age, expenditures of social media have increased by 55% to reach $10.9 billion, an increase compared to the $7 billion the previous year.

1. Video IN DIRECT: Although there has been progress in the area of dissemination (FB Live, YouTube Live, Periscope Pro), we are still in the stages of childhood. A new study by the companies of market studies focus Vision and Zanthus has revealed that 41% of the subscriber’s pay television (cable, satellite, etc.) are considering reduce or completely cut their subscriptions in the near future. These viewers spend of television in social / digital. The networks and content providers will have no other choice than to go to the place where the eyeballs are. According to Malik Waqas Saeed, CEO and co-founder of Digital Marketing Nation, "it is better to have a strategy FB live or you will be left for account. If you already have an excellent suite on Instagram, and you do not have a strategy Instagram stories, it is time to jump when it is hot.

2. Messaging Apps: Mohammad Aaish Zubair, director of Digital Marketing Nation and social, Emerging Media at VML, says: "The idea to be able to engage with a client in a single direction is enormous. The obstacle will be to find how to develop a relevant content to so many people. Develop bots that provide relevant content and to learn of the behavior of the client is expensive at this stage, but the cost savings, in particular around the customer service, the Validate quickly.

3. The Social Commerce: The Social commerce is enormous across the world with WeChat and will soon take its flight to the United States. Chad Martin said that "we have been able to send the money via Google and messenger during a certain time, but it was an exchange between peers. Pinterest and Twitter allow for purchases and this will help the adoption of the general public for trademarks. "

4. Virtual reality: We have not seen a lot of RV in 2016, although we have heard a lot. Most of the Content has come in the form of videos 360 VR, uploaded on YouTube and FB. Malik Waqas Saeed says: "This is definitely the future. This is not practical enough for consumers still, and carry a huge headset in your daily lounge will not be to scale. However, it is the future and a space that will only continue to grow. "

5. The social channels will continue to evolve: Snapchat continues to increase, but it will make it more easily organically find account fun and interesting. Malik Waqas Saeed said: "I would like to follow Kevin Hart or Mark Cuban on Snapchat, but Snapchat makes me work by looking on Google to find their handle or guessing their user name. Instagram has made two amazing things recently with Instagram Stories and explore the tab. The algorithm of the tab Instagram explores works amazingly well, and you can lose (as with YouTube) by clicking on the videos for hours. The more time that users spend on Instagram is equivalent to the success.

The greater tendency of 2017 is quite obvious. Facebook, Twitter, Instagram, Snapchat and other platforms have become a part of our lives; it is difficult to imagine how we lived without them. As people come with types more innovative content and the means to distribute, social media will only enlarge.

Author: Mohammad Aaish Zubair

Seo Expert of Digital Marketing Nation